{"id":42376,"date":"2026-04-29T18:47:48","date_gmt":"2026-04-29T16:47:48","guid":{"rendered":"https:\/\/politologia.uwr.edu.pl\/?p=42376"},"modified":"2026-04-29T18:47:53","modified_gmt":"2026-04-29T16:47:53","slug":"from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change","status":"publish","type":"post","link":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/","title":{"rendered":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change"},"content":{"rendered":"\n<div class=\"wp-block-ugb-container ugb-container blok_nowa_podstrona ugb-20b1fce ugb-container--v2 ugb-container--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-20b1fce-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-20b1fce-content-wrapper\">\n<div class=\"wp-block-columns bs-news-page is-layout-flex wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column bs-contact-right-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-bonasoft-modular-breadcrumbs-block\"><div class=\"bs_add_breadcrumb_trail\"><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-black-color has-css-opacity has-black-background-color has-background is-style-wide bs-border-kontakt\"\/>\n\n\n\n<h1 class=\"wp-block-heading bs-naglowek-podstrony\"><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong>From Idea to Impact: Strategic Branding and Political Leadership in Times of Change<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h1>\n\n\n\n<p><br><\/p>\n\n\n\n<p>Are you ready to lead, brand, and transform political impact? Branding and Political Leadership equips you with the knowledge and skills to build a compelling political brand, master modern leadership in public institutions, analyze the interplay of power, image, and decision-making, and develop the strategic, collaborative, and ethical competencies needed to navigate today\u2019s political and social challenges.<\/p>\n\n\n\n<p><strong>Why Choose Branding and Political Leadership?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Shape Your Political Brand:<\/strong> Acquire practical tools to define your identity, influence public perception, and create impact.<\/li>\n\n\n\n<li><strong>Lead with Confidence:<\/strong> master leadership and management practices in public and political institutions.<\/li>\n\n\n\n<li><strong>Understand Power Dynamics:<\/strong> navigate the complex relationships between power, image, and governance.<\/li>\n\n\n\n<li><strong>Gain Global Perspectives:<\/strong> engage in interdisciplinary research and international case studies.<\/li>\n\n\n\n<li><strong>Hands-On Learning:<\/strong> work in state-of-the-art facilities including podcast studios, focus group labs, and interactive workshops.<\/li>\n<\/ul>\n\n\n\n<p><strong>What Will You Learn?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Master Political Leadership:<\/strong> understand leadership, power, and decision-making in political, social, and economic contexts.<\/li>\n\n\n\n<li><strong>Shape Political Brands:<\/strong> design and manage personal, institutional, and social political brands across diverse environments.<\/li>\n\n\n\n<li><strong>Analyze Complex Political Phenomena:<\/strong> collect, prioritize, and interpret information on power dynamics, public opinion, and political processes.<\/li>\n\n\n\n<li><strong>Strategic Communication &amp; Influence:<\/strong> plan and execute political campaigns, craft compelling narratives, and influence public behavior.<\/li>\n\n\n\n<li><strong>Forecast &amp; Strategize:<\/strong> apply research and analytical tools to predict trends and design effective political or social strategies.<\/li>\n\n\n\n<li><strong>Work Across Borders:<\/strong> develop skills to succeed in international and multicultural teams, with practical knowledge for global political environments.<\/li>\n\n\n\n<li><strong>Interdisciplinary Expertise:<\/strong> combine insights from political science, social sciences, and humanities for well-rounded problem-solving.<\/li>\n\n\n\n<li><strong>Professional Career Preparation:<\/strong> gain competencies for roles such as brand strategist, political advisor, communication strategist, analyst, or campaign specialist.<\/li>\n<\/ul>\n\n\n\n<p><strong>Career Opportunities<\/strong><\/p>\n\n\n\n<p>Graduates of Branding and Political Leadership can pursue expert, managerial, and advisory roles across multiple sectors:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Political and Strategic Advisor<\/strong> &#8211; guiding leaders and institutions.<\/li>\n\n\n\n<li><strong>Political Communication and Image Specialist<\/strong> &#8211; shaping public perception and branding.<\/li>\n\n\n\n<li><strong>Public Administration Professional<\/strong> &#8211; working in government or local authorities.<\/li>\n\n\n\n<li><strong>Project Coordinator<\/strong> &#8211; leading public, social, or NGO initiatives.<\/li>\n\n\n\n<li><strong>Public Policy Expert<\/strong> &#8211; analyzing, designing, and implementing policies.<\/li>\n\n\n\n<li><strong>Branding and Institutional Image Specialist<\/strong> &#8211; managing organizational and political brands.<\/li>\n\n\n\n<li><strong>Crisis Communication Consultant<\/strong> &#8211; navigating high-stakes public scenarios.<\/li>\n\n\n\n<li><strong>Public Affairs and Stakeholder Relations Specialist<\/strong> &#8211; building influence and networks.<\/li>\n\n\n\n<li><strong>Public Opinion and Social Research Analyst<\/strong> &#8211; collecting and interpreting societal trends.<\/li>\n\n\n\n<li><strong>Think Tank and Research Institute Expert<\/strong>\u00a0 developing insights and strategies.<\/li>\n\n\n\n<li><strong>NGO Project Coordinator<\/strong> &#8211; leading impactful social and political projects.<\/li>\n<\/ul>\n\n\n\n<p><strong>Who Should Apply?<\/strong><\/p>\n\n\n\n<p>This program is ideal for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Graduates planning careers in politics, public administration, social communication, or public management.<\/li>\n\n\n\n<li>Ambitious individuals interested in political leadership and governance.<\/li>\n\n\n\n<li>Professionals aiming to work in international organizations, think tanks, NGOs, or public affairs.<\/li>\n\n\n\n<li>Individuals eager to develop political branding, communication, and ethical leadership skills.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column bs-kontakt-photo is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-bonasoft-modular-breadcrumbs-block\"><div class=\"bs_add_breadcrumb_trail\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1810\" height=\"2560\" src=\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-scaled.jpg\" alt=\"plakat rekrutacyjny\" class=\"wp-image-42391\" srcset=\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-scaled.jpg 1810w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-212x300.jpg 212w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-724x1024.jpg 724w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-768x1086.jpg 768w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-1086x1536.jpg 1086w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-1448x2048.jpg 1448w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-17x24.jpg 17w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-25x36.jpg 25w, https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-2-34x48.jpg 34w\" sizes=\"auto, (max-width: 1810px) 100vw, 1810px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>From Idea to Impact: Strategic Branding and Political Leadership in Times of Change Are you ready to lead, brand, and transform political impact? Branding and Political Leadership equips you with the knowledge and skills to build a compelling political brand, master modern leadership in public institutions, analyze the interplay of power, image, and decision-making, and [&hellip;]<\/p>\n","protected":false},"author":2235,"featured_media":42385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[234],"tags":[],"class_list":["post-42376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci-en"],"featured_image_urls_v2":{"full":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg",1810,2560,false],"thumbnail":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-150x150.jpg",150,150,true],"medium":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-212x300.jpg",212,300,true],"medium_large":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-768x1086.jpg",768,1086,true],"large":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-724x1024.jpg",724,1024,true],"1536x1536":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-1086x1536.jpg",1086,1536,true],"2048x2048":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-1448x2048.jpg",1448,2048,true],"menu-24x24":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-17x24.jpg",17,24,true],"menu-36x36":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-25x36.jpg",25,36,true],"menu-48x48":["https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-34x48.jpg",34,48,true]},"post_excerpt_stackable_v2":"<p>From Idea to Impact: Strategic Branding and Political Leadership in Times of Change Are you ready to lead, brand, and transform political impact? Branding and Political Leadership equips you with the knowledge and skills to build a compelling political brand, master modern leadership in public institutions, analyze the interplay of power, image, and decision-making, and develop the strategic, collaborative, and ethical competencies needed to navigate today\u2019s political and social challenges. Why Choose Branding and Political Leadership? Shape Your Political Brand: Acquire practical tools to define your identity, influence public perception, and create impact. Lead with Confidence: master leadership and management&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/politologia.uwr.edu.pl\/en\/category\/aktualnosci-en\/\" rel=\"category tag\">Aktualno\u015bci<\/a>","author_info_v2":{"name":"kzalaskaminska","url":"https:\/\/politologia.uwr.edu.pl\/en\/author\/kzalaskaminska\/"},"comments_num_v2":"0 comments","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science\" \/>\n<meta property=\"og:description\" content=\"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change Are you ready to lead, brand, and transform political impact? Branding and Political Leadership equips you with the knowledge and skills to build a compelling political brand, master modern leadership in public institutions, analyze the interplay of power, image, and decision-making, and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\" \/>\n<meta property=\"og:site_name\" content=\"The Institute of Political Science\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-29T16:47:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-29T16:47:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1810\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"kzalaskaminska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"kzalaskaminska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\"},\"author\":{\"name\":\"kzalaskaminska\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/5e8ae2abc21e52fe6c08e06f9503b2be\"},\"headline\":\"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change\",\"datePublished\":\"2026-04-29T16:47:48+00:00\",\"dateModified\":\"2026-04-29T16:47:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\"},\"wordCount\":474,\"publisher\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#organization\"},\"image\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg\",\"articleSection\":[\"Aktualno\u015bci\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\",\"url\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\",\"name\":\"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science\",\"isPartOf\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg\",\"datePublished\":\"2026-04-29T16:47:48+00:00\",\"dateModified\":\"2026-04-29T16:47:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage\",\"url\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg\",\"contentUrl\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg\",\"width\":1810,\"height\":2560,\"caption\":\"plakat rekrutacyjny\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Strona g\u0142\u00f3wna\",\"item\":\"https:\/\/politologia.uwr.edu.pl\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#website\",\"url\":\"https:\/\/politologia.uwr.edu.pl\/\",\"name\":\"The Institute of Political Science\",\"description\":\"Kolejna witryna sieci \u201eUWR Witryny\u201d\",\"publisher\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/politologia.uwr.edu.pl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#organization\",\"name\":\"The Institute of Political Science\",\"url\":\"https:\/\/politologia.uwr.edu.pl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2025\/10\/UWr-logotyp-2025.png\",\"contentUrl\":\"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2025\/10\/UWr-logotyp-2025.png\",\"width\":764,\"height\":269,\"caption\":\"The Institute of Political Science\"},\"image\":{\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/5e8ae2abc21e52fe6c08e06f9503b2be\",\"name\":\"kzalaskaminska\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1cfecf7c505ec4a68a28f62d104e6b2a5105f7b347b31e0dd0699f424480288e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1cfecf7c505ec4a68a28f62d104e6b2a5105f7b347b31e0dd0699f424480288e?s=96&d=mm&r=g\",\"caption\":\"kzalaskaminska\"},\"url\":\"https:\/\/politologia.uwr.edu.pl\/en\/author\/kzalaskaminska\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/","og_locale":"en_US","og_type":"article","og_title":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science","og_description":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change Are you ready to lead, brand, and transform political impact? Branding and Political Leadership equips you with the knowledge and skills to build a compelling political brand, master modern leadership in public institutions, analyze the interplay of power, image, and decision-making, and [&hellip;]","og_url":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/","og_site_name":"The Institute of Political Science","article_published_time":"2026-04-29T16:47:48+00:00","article_modified_time":"2026-04-29T16:47:53+00:00","og_image":[{"width":1810,"height":2560,"url":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg","type":"image\/jpeg"}],"author":"kzalaskaminska","twitter_card":"summary_large_image","twitter_misc":{"Written by":"kzalaskaminska","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#article","isPartOf":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/"},"author":{"name":"kzalaskaminska","@id":"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/5e8ae2abc21e52fe6c08e06f9503b2be"},"headline":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change","datePublished":"2026-04-29T16:47:48+00:00","dateModified":"2026-04-29T16:47:53+00:00","mainEntityOfPage":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/"},"wordCount":474,"publisher":{"@id":"https:\/\/politologia.uwr.edu.pl\/#organization"},"image":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage"},"thumbnailUrl":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg","articleSection":["Aktualno\u015bci"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/","url":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/","name":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change - The Institute of Political Science","isPartOf":{"@id":"https:\/\/politologia.uwr.edu.pl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage"},"image":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage"},"thumbnailUrl":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg","datePublished":"2026-04-29T16:47:48+00:00","dateModified":"2026-04-29T16:47:53+00:00","breadcrumb":{"@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#primaryimage","url":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg","contentUrl":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2026\/04\/Branding-and-Political-Leadership-plakat-A4-1-1-scaled.jpg","width":1810,"height":2560,"caption":"plakat rekrutacyjny"},{"@type":"BreadcrumbList","@id":"https:\/\/politologia.uwr.edu.pl\/en\/2026\/04\/29\/from-idea-to-impact-strategic-branding-and-political-leadership-in-times-of-change\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Strona g\u0142\u00f3wna","item":"https:\/\/politologia.uwr.edu.pl\/en\/"},{"@type":"ListItem","position":2,"name":"From Idea to Impact: Strategic Branding and Political Leadership in Times of Change"}]},{"@type":"WebSite","@id":"https:\/\/politologia.uwr.edu.pl\/#website","url":"https:\/\/politologia.uwr.edu.pl\/","name":"The Institute of Political Science","description":"Kolejna witryna sieci \u201eUWR Witryny\u201d","publisher":{"@id":"https:\/\/politologia.uwr.edu.pl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/politologia.uwr.edu.pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/politologia.uwr.edu.pl\/#organization","name":"The Institute of Political Science","url":"https:\/\/politologia.uwr.edu.pl\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/politologia.uwr.edu.pl\/#\/schema\/logo\/image\/","url":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2025\/10\/UWr-logotyp-2025.png","contentUrl":"https:\/\/politologia.uwr.edu.pl\/wp-content\/uploads\/sites\/414\/2025\/10\/UWr-logotyp-2025.png","width":764,"height":269,"caption":"The Institute of Political Science"},"image":{"@id":"https:\/\/politologia.uwr.edu.pl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/5e8ae2abc21e52fe6c08e06f9503b2be","name":"kzalaskaminska","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/politologia.uwr.edu.pl\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1cfecf7c505ec4a68a28f62d104e6b2a5105f7b347b31e0dd0699f424480288e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1cfecf7c505ec4a68a28f62d104e6b2a5105f7b347b31e0dd0699f424480288e?s=96&d=mm&r=g","caption":"kzalaskaminska"},"url":"https:\/\/politologia.uwr.edu.pl\/en\/author\/kzalaskaminska\/"}]}},"publishpress_future_action":{"enabled":false,"date":"2026-05-21 15:36:12","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/posts\/42376\/"}],"collection":[{"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/posts\/"}],"about":[{"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/types\/post\/"}],"author":[{"embeddable":true,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/users\/2235\/"}],"replies":[{"embeddable":true,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/comments\/?post=42376"}],"version-history":[{"count":1,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/posts\/42376\/revisions\/"}],"predecessor-version":[{"id":42397,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/posts\/42376\/revisions\/42397\/"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/media\/42385\/"}],"wp:attachment":[{"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/media\/?parent=42376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/categories\/?post=42376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/politologia.uwr.edu.pl\/en\/wp-json\/wp\/v2\/tags\/?post=42376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}